Typeform is a tool for creating interactive and user-friendly online forms. When integrated with Webflow, you can create a powerful system for collecting data, feedback, and much more. In this text, I will explain the entire process of integrating Typeform into Webflow, how to create a form in Typeform, the advantages and disadvantages of Typeform compared to other software, and additional useful information.

Step 1: Creating a Typeform Account

Before you start creating forms and integrating them, you need a Typeform account. It's very simple, just go to the official Typeform website and register.

Step 2: Creating a Form in Typeform

1. After logging in, you will see several options as shown in the image:

To create a form from scratch, select the first option, but don't worry, I will explain the others as well.

After selecting the first option “Start from scratch,” you will get a screen like this, which is your dashboard for creating forms:

In the upper left corner, you can change the name of the form or go to “main” where you can find all your forms and track analytics, but we will cover that later.

At the top, you can open the tabs “create” (where we are now), “connect” (where you can connect third-party software to your Typeform form), “share” (where you can share your form with others), and “results” (where you can track views, starts, submissions, completion rate, and time to complete).

On the right side of the dashboard are the settings for each form content item individually, such as required, min-number, max-number, etc.

2. After explaining what is where the next step is to create the form. By clicking on “+ Add content”:

You will get the form fields as shown in the image below:

Here you have everything you need for your form, except for a few marked fields that you can unlock after upgrading your plan, but that’s not important right now.

For our example, we will use “Short Text,” “Email,” “Short Text,” “Dropdown,” “Number,” and “Yes/No.”

3. Now it’s time to make all these fields required so that visitors fill in everything without skipping.

Simply click on each field on the left side to assign “required,” which is a switch on the right side of the dashboard.

We mark the field:

Assign “required”:

Next, we will add options to the “Dropdown” by clicking on “Dropdown” and then “Edit choices”:

We get a popup where we enter the options, and after entering, make sure to click “save”:

4. What we can also do is display all the user's information at the end. We do this by clicking on “description” and entering “@,” then selecting the field we want to call:

5. We can change the design of the form by clicking on the “Design” tab on the right side of the dashboard, but for this form, we will only change the button’s border-radius and save it as a new theme:

6. As we can see at the end of the form, we ask the user “Is this your information?” with “Yes” and “No” options.

We want to return the user to the beginning if they click “No” to check their entered information.

To do this, we go to the “Logic” tab on the right side of the dashboard:

We get a new environment where we see all our fields within the form and can set our rules.

Click on the penultimate field “Yes/No” and on the left side, add a rule that if “No” is selected as the answer, the user will be returned to the first field. Save this:

Now we can see how our condition is set:

7. Upon completion, click on “Publish.” Each time we make changes to the form, we need to click publish so they are automatically applied to our site.

Creating Forms in Other Ways:

1. Let’s return to the initial image:

If we choose “Import questions,” we get the option to enter our questions and Typeform will generate input fields using its AI:

Generated fields:

2. If we select “Generate with AI,” we only need to enter what we want the form to contain and the questions to be asked, and Typeform will generate fields based on that:

Enter our description:

Add questions:

Get generated fields:

Step 3: Copying Typeform code

1. After creating and publishing the form, go to "Share" at the top of the dashboard.

2. Select the option "Embed in a web page."

On the right side, choose how you want the form to display on the site and click “Start Embedding”:

3. Copy the displayed embed code:

Step 4: Adding the Typeform Form to Webflow

  1. Go to your Webflow account and open the project where you want to add the form.
  2. Open the page where you want to place the form or create a new page.
  3. Add the “Embed element” and paste the code you copied:
  1. Save changes and publish your site. That’s it, very simple!

Advantages of Typeform Compared to Other Software

  1. Interactive Design: Typeform offers a unique, interactive design that encourages users to answer questions. Forms are visually appealing and easy to use.
  2. Flexibility and Customization: Typeform allows easy form customization with its logic features.
  3. Integrations: Typeform easily integrates with various tools like Google Sheets, Zapier, Mailchimp, and of course, Webflow.
  4. Analytics: Typeform provides detailed analytics reports that allow you to track the performance of your forms and better understand your users. Analytics can be viewed by clicking on “Results” at the top of the dashboard:
  1. User overview: User overview can be seen from the workspace:

Overview of users and their data:

  1. Responsive: All Typeform forms are fully responsive, meaning they look great on all devices, including mobile phones.

Disadvantages of Typeform

  1. Price: While Typeform offers a free plan, many advanced features are only available in paid plans, which can be expensive for some users.
  1. Limited Design Customization Options: Although Typeform offers many options, some users may find the design customization options limited compared to other tools.

Example of Using Typeform in Webflow

Imagine you have a website for an online school offering courses. You can use Typeform to create a registration form that collects basic information about students, their interests, and their level of knowledge. This form can be embedded in your Webflow site so users can easily sign up for courses directly from the site.

Additional Information and Tips

  • SEO Optimization: Ensure your Webflow site, including Typeform forms, is optimized for search engines so users can easily find your site.
  • Collecting Feedback: Use Typeform to collect feedback from users after they have used your product or service. This can help improve quality and user experience.
  • Marketing Tool Integrations: Connect Typeform with tools like Mailchimp or HubSpot to automatically add new contacts to your marketing campaigns.

Conclusion

Integrating Typeform into Webflow provides a powerful way to collect data and interact with users. Although there are some drawbacks, the benefits often outweigh them. I hope this guide has helped you better understand how to use Typeform with Webflow and will make your projects easier to manage.

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Stefan Savanovic
I am a Webflow developer who cares a lot about details and every tiny part of my work...

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